Recent News and Articles
4 ways email marketing can help your small business
When it comes to promoting your own business, word of mouth is often not enough to let your target market...
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Marketing Email Year-Over-Year Benchmarks and Trends
The number of emails arriving in subscribers' inboxes increased by 9% between 2Q13 and 2Q14, according to a recent report from Yesmail. The...
Read MoreHow to Win Back Inactive Email Subscribers
The analysis of 33 win-back campaigns by retailers found that reactivation emails with the words "miss you" and "come back"...
Read MoreHow Mobile Consumers Engage With Promotional Emails
Consumers decide to read promotional emails on their mobile devices primarily based on whether they recognize who the messages are...
Read MoreEmail Marketing Campaign Strategy in Lebanon and The Middle East
For many people, checking email is the first thing they do after waking up and rolling over in bed. In...
Read More7 Hilarious Email Signatures to Inspire Your Sign-Off
1. Just so you know This one comes in handy for those with unisex names. 2. The implicit apology There's...
Read MoreWhich of These Email Marketing Stats Scare You Most?
1. 21% of email recipients report email as Spam, even if they know it isn’t 2. 43% of email recipients...
Read MoreBetter Ways to Define Email Marketing Success
Defining Success by Engagement Rates Too often, brands determine the success of their email marketing programs by only evaluating engagement...
Read More11 Remarkable Email Marketing Tips You Need to Implement Right Away
1. Send the right message to the right people at the right time Not every email is going to be...
Read MoreSeven Tips to Increase Your Email Deliverability
Email marketing has the highest return on investment of any marketing medium. It's a powerful tool that's not going away...
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