If you are looking to connect with your community on social media, build relationships and interact with them on a...

    Facebook is far and away the most popular social network in the Middle East, with 58 million users,...

There’s non-stop buzz about social media in all its forms: How to use it, when to maximize it, and how...

Have you heard that the words you use in an email's subject line can doom your note to the spam...

  1. Track all activity. Most email-marketing-software and platforms allow you to track open and click-through rates of any links included in...

Online advertisers, publishers and marketers needs to understand CTR (click-through rate) and how to use it to their advantage to...

Email marketing is one of the most effective tactics for driving sales, but don't take my word for it. According...

1. EMAIL MARKETING IS TARGETED Email marketing solves all the inherent problems of non-targeted marketing. Gone are the days of...

Today marketing automation systems enabling advanced segmentation allow companies to send highly targeted email communication. Practices such as dynamic content...

If you want to make your email marketing campaigns more effective then here are 7 ways to improve your email...