5 Advantages of Social Media Marketing for Your Business

Imagine spending as little as 6 hours a week in order to increase your business’s recognition, traffic, and sales with little to no cost. That’s right! About 90% of marketers claimed that social media generated immense exposure for their company, and...

What is Web 3.0 and Why Does it Matter?

Web 3.0 represents the next iteration of the internet. Let’s understand what is Web 3.0 and how it can change the future of the internet. Web 3.0 is one of the important tech topics dominating the digital discussions and debates lately. Also known as the decentralized...

The 6 steps to defining your target market

Successful marketing relies on understanding your target market. Who are you selling to? Why should they buy your product? What do they stand to gain? 1. Understand the customer problems that you solve The starting point in defining the target market for your product...

7 Ways to Improve Your Marketing Communication

The most asked sales and marketing questions revolve around the following: How do you develop marketing ideas? How do you write? How do you engineer messages that work? How do you create effective content or advertisements or marketing messages? My answer to all these...