Which is Better for Ecommerce: Shopify or a Custom Website?

If you’re looking to elevate your company’s online presence, you’ll need to choose how to build your ecommerce website. Many people often ask the question: “Which is better for ecommerce: Shopify or a custom website?” Since it started in 2004, Shopify quickly rose as...

What is Shopify and How Does it Work?

What is Shopify? Shopify is a complete commerce platform that lets you start, grow, and manage a business. Our expertise and leadership in commerce comes from the experiences of millions of merchants on our platform. Their successes allow us to forecast and build the...

What is an API and Why Ecommerce Sites Use Them

Technically speaking, API is an acronym for application programming interface and is considered a set of protocols for building application software. Practically speaking, APIs are the basis of much of what keeps people digitally connected. From apps on our phones to...

Importance of QR codes in business and marketing

QR code for business growth  Dynamic QR codes for business growth are more as you can track the number of scans, the time when the user scanned, the location of the scan (city/country), and the device type of the user (iPhone/Android). You can track the data of your...