4 ways to deal with business competition

It’s understandably intimidating whenever a competitor opens up shop nearby. But while you may be tempted to knock out any competition, it’s much more effective to improve your own business first. Here are four tips to guide you. 1. Offer the best customer service One...

6 Ways of Making Money Using PPC 

Want to learn about one of the most reliable ways of website monetization? Boost traffic and make money with pay per click. This online advertising model allows advertisers to advance their marketing by paying each time a user clicks on their online ads. One of the...

How to Identify and Market to your Target Audience

Rather than targeting everyone, you should focus on the ideal customer for your business. Many small business owners make the mistake of thinking that their product or service is right for everyone. For example, targeting Facebook Ads to “all” (genders, ages, etc.)...