From the impact of images and video on Facebook and Twitter to the new crop of media-centric social platforms like Instagram and Pinterest, it’s clear that inbound marketers need to be turning out great visual content.

  • Adding more tags mean more likes and comments.
  • No filter is the best filter.
  • Photos with captions that included the word “like” tended to have more liked-per-followers than those without. Those with “comments” got more comments.
  • Desaturated photos, Photos with faces, Busier photos, Cool colors and brighter photos get more likes.

Take a look at this infographic for rest of the detail.

 

Source: Read more: http://www.digitalinformationworld.com/2014/09/the-science-of-instagram-infographic.html#ixzz3FeWoUZkG